Worked with the team at Hook to craft visually striking conceptual and 3D creative for YouTube TV’s ongoing sports and sponsored league initiatives. I designed and developed dynamic assets, visuals, and high-impact stadium signage, enhancing the YouTube TV’s presence across major sporting events.
2025
YouTube TV
Art Direction
Visual Design
3D
Hook Studio
A defined visual language was created for each sports league, featuring bold, dynamic visuals inspired by key sports elements. These assets became the creative foundation across multiple mediums—stadium graphics, tune-in videos, TV spots, and social content. Building custom 3D content enabled scalability, flexibility, and seamless iteration across campaigns.
Worked with the team at Hook to craft visually striking conceptual and 3D creative for YouTube TV’s ongoing sports and sponsored league initiatives. I designed and developed dynamic assets, visuals, and high-impact stadium signage, enhancing the YouTube TV’s presence across major sporting events.
2025
YouTube TV
Art Direction
Visual Design
3D
Hook Studio
A defined visual language was created for each sports league, featuring bold, dynamic visuals inspired by key sports elements. These assets became the creative foundation across multiple mediums—stadium graphics, tune-in videos, TV spots, and social content. Building custom 3D content enabled scalability, flexibility, and seamless iteration across campaigns.
Worked with the team at Hook to craft visually striking conceptual and 3D creative for YouTube TV’s ongoing sports and sponsored league initiatives. I designed and developed dynamic assets, visuals, and high-impact stadium signage, enhancing the YouTube TV’s presence across major sporting events.
2025
YouTube TV
Art Direction
Visual Design
3D
Hook Studio
A defined visual language was created for each sports league, featuring bold, dynamic visuals inspired by key sports elements. These assets became the creative foundation across multiple mediums—stadium graphics, tune-in videos, TV spots, and social content. Building custom 3D content enabled scalability, flexibility, and seamless iteration across campaigns.