Gears 5

OVERVIEW

Collaborated with the team at Ayzenberg to design and composite visuals for a social activation supporting the launch of Gears 5. Using a range of assets provided by the developer, the work aimed to capture the game’s dark, cryptic tone through impactful visual storytelling across digital platforms.

YEAR

2019

CLIENT

Gears 5, Xbox Studios

ROLE

Visual Design
Compositing

AGENCY

Ayzenberg

About the project

Result

Created a series of grimacing character portraits that were arranged into large-format Instagram mosaics, forming a cohesive, mysterious reveal on social. The activation amplified engagement by blending cinematic compositing with the franchise’s gritty aesthetic—delivering a distinct, immersive presence that resonated with fans and reinforced the campaign’s haunting atmosphere.

AWARDS: 2020 Shorty Winner, Best in Games / 2020 PROMAX Game Awards Silver Winner

CREDITS:
Taylor Rhodes, Creative Director
Vu Nguyen, Art Director, Editor
Tony Reyes, Sound Design
Riley Trela, Sr. Copywriter
Melissa Zabala, Sr. Producer
Caitlin Miller, Production Coordinator
Elastic, CG & Animation

Smooth Scroll
This will hide itself!

Gears 5

OVERVIEW

Collaborated with the team at Ayzenberg to design and composite visuals for a social activation supporting the launch of Gears 5. Using a range of assets provided by the developer, the work aimed to capture the game’s dark, cryptic tone through impactful visual storytelling across digital platforms.

YEAR

2019

CLIENT

Gears 5, Xbox Studios

ROLE

Visual Design
Compositing

AGENCY

Ayzenberg

About the project

Result

Created a series of grimacing character portraits that were arranged into large-format Instagram mosaics, forming a cohesive, mysterious reveal on social. The activation amplified engagement by blending cinematic compositing with the franchise’s gritty aesthetic—delivering a distinct, immersive presence that resonated with fans and reinforced the campaign’s haunting atmosphere.

AWARDS: 2020 Shorty Winner, Best in Games / 2020 PROMAX Game Awards Silver Winner

CREDITS:
Taylor Rhodes, Creative Director
Vu Nguyen, Art Director, Editor
Tony Reyes, Sound Design
Riley Trela, Sr. Copywriter
Melissa Zabala, Sr. Producer
Caitlin Miller, Production Coordinator
Elastic, CG & Animation

Smooth Scroll
This will hide itself!

Gears 5

OVERVIEW

Collaborated with the team at Ayzenberg to design and composite visuals for a social activation supporting the launch of Gears 5. Using a range of assets provided by the developer, the work aimed to capture the game’s dark, cryptic tone through impactful visual storytelling across digital platforms.

YEAR

2019

CLIENT

Gears 5, Xbox Studios

ROLE

Visual Design
Compositing

AGENCY

Ayzenberg

About the project

Result

Created a series of grimacing character portraits that were arranged into large-format Instagram mosaics, forming a cohesive, mysterious reveal on social. The activation amplified engagement by blending cinematic compositing with the franchise’s gritty aesthetic—delivering a distinct, immersive presence that resonated with fans and reinforced the campaign’s haunting atmosphere.

AWARDS: 2020 Shorty Winner, Best in Games / 2020 PROMAX Game Awards Silver Winner

CREDITS:
Taylor Rhodes, Creative Director
Vu Nguyen, Art Director, Editor
Tony Reyes, Sound Design
Riley Trela, Sr. Copywriter
Melissa Zabala, Sr. Producer
Caitlin Miller, Production Coordinator
Elastic, CG & Animation

Smooth Scroll
This will hide itself!